Coke Zero is at it again, teaming up with the James Bond franchise to tease the film series’ next movie. This time, they’ve orchestrated an elaborate stunt for unsuspecting train passengers to win exclusive tickets to see Skyfall, the 23rd installment in the 007 saga.
The stunt challenged people to race to a certain platform within 70 seconds, all the while dodging human obstacles throughout the busy train station.
Skyfall lands in UK theaters Oct. 26 and U.S. theaters Nov. 9. Previously, Coke Zero worked on ads for the 2008 release of Quantum of Solace.
A 77-piece orchestra backs Adele’s vocals on “Skyfall,” which she recorded at Abbey Road Studios in London.
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